Sincere E-cards, Mums Will Love This Mother’s Day While Adoring Children’s Green Avatar

New York, NY, March 08, 2013: Mothers form a large proportion of the 95 million visitors annually to They play a significant role in keeping the family together, building relationships and valuing human emotions. On the occasion of Mothering Sunday 2013, honors and celebrates this beautiful relationship between a mother and a child.

Arvind Kajaria, Founder of says, “We have found that mothers in general care more about the thoughtfulness and sincerity behind an expression, more than the form it is in. E-cards present a great alternative to traditional print mediums. Mums, more than most others care about the environment they are leaving behind for their children and future generations. Mums will definitely appreciate this and adore their children for the ‘green’ avatar they’ve chosen”. recognizes and respects Mums for their contributions and enables everyone to send free, environment friendly, thoughtful and sincere Mother’s Day e-cards to their Mums. Last year, more than half a million wishes were sent to mothers on Mother’s Day from This goes to show the extent to which people chose to send e-cards to express themselves. invites people to view its exclusive Mother’s Day e-cards selection. It has over 50 free Mothering Sunday ecards and over 600 Mother’s Day ecards across 12 categories for people to choose the perfect expression for their darling mums.

About 123Greetings: is the world's leading online destination for human expressions reaching over 95 million visitors annually. Drawing from its tag line "Free Greetings for the Planet" the service exemplifies the notion that the best things are free in our planet and so should wishes, greetings and personal expressions be. Its offering of over 37,500 greeting cards covers a mix of 3,000 seasonal & everyday categories.

For details, visit